LookSmart Signs New Sponsored Search Partners
SearchFeed, myGeek and ABCSearch to Distribute New Bid-For-Placement Search Product
SAN FRANCISCO, Dec. 8 /PRNewswire-FirstCall/ -- LookSmart (Nasdaq: LOOK, ASX: LOK), a leader in search, today announced that it has added three new partners to its bid-for-placement distribution network. SearchFeed, myGeek and ABCSearch will join existing sites such as CNET, Road Runner, InfoSpace, LookSmart.com, Cox Internet, Mamma.com and Alltel.
"In the first few weeks since launching our bid-for-placement product we've seen strong interest from advertisers and distribution partners," said Jason Kellerman, chief executive officer for LookSmart. "Sponsored search is an important element in our plan to increase the number of options we offer to advertisers while diversifying our revenue streams. We're encouraged by our early success in the space."
LookSmart Sponsored Listings enable advertisers to precisely target their campaigns by bidding for the terms that are core to their business. While LookSmart is new to the bid-for-placement search market, the Company provides paid inclusion search programs for more than 30,000 advertisers. For more on LookSmart Sponsored Listings, visit http://listings.looksmart.com.
LookSmart is a leading provider of Internet search solutions and is the leader in paid search inclusion. Combining award-winning technology, editorial expertise, and community-based initiatives, LookSmart provides users with highly relevant search results, while delivering targeted sales leads to online businesses. LookSmart paid inclusion and auction-based keyword search results are distributed through top portals and ISPs including Lycos, Road Runner, InfoSpace, CNET, Cox Interactive Media and search services such as Inktomi. LookSmart is based in San Francisco, California, with offices in New York, Los Angeles, Detroit, Montreal, London, Tokyo, Melbourne and Sydney. For more information, visit www.LookSmart.com
myGeek.com (www.myGeek.com) is a Search Engine Management firm that provides its clients with qualified leads from the Internet's leading search properties. The myGeek mission is to meet or exceed every clients target Customer Acquisition Costs (CAC). myGeek also manages a Cost-Per-Click search property at myGeekdirect.com. myGeekdirect clients have complete control to build and self-manage their keyword campaigns.